West Side Chicago Native Darrius Sanders discussed being inspired by art since a youth. He took that passion and created the clothing brand Arrogant Lifestyle. The budding fashion mogul doesn’t want people to get the wrong idea about the brand saying:
“A lot of people when they hear the word arrogant and take it into a negative term. We just felt like who wouldn’t want to wear something that makes them feel they are the center of attention”.
He talks over Zoom about challenges with the unexpected popularity of the brand initially. Check out the Zoom interview where he discusses what sets his clothing brand apart: